This book is for marketing, sales, and customer operations professionals who want to have great, interactive, real-time meetings and training sessions with people in different locations.When you use Web Conferencing instead of traveling, you use less gasoline.
The book puts together Behavior Techniques and Web Conferencing technology.
It contains more than 50 examples of marketing and sales professionals using Web Conferencing in their day-to-day work.
18 Case Studies are included, teaching you how to manage time, what content to show, what content to type on the screen, and how to interact and collaborate.
11 examples are provided for distance learning and blended learning.
The reader will appreciate the 65 Tips and Techniques, covering: (1) Organizational Development, (2) Getting Started, (3) Planning and Preparing Your Web Conferences, (4) Building Relationships, (5) Engaging and Involving Participants, and (6) Developing Your Web Conferencing Skills.
This book is based on the comprehensive (242 pages) "The Web Conferencing Imperative for Collaboration, Productivity, and Training" by Henry E. Liebling.
